This floors me for several reasons:
- This is a professionally prepared one-sheet for a high-profile television series.
- As such, this had to have gone through several rounds of review from several different people. Hell, I’m a design peon in comparison with someone who works for CBS and everything I do goes through at least four levels of review!
- There are several far more difficult-to-spell names on this one-sheet, and they are all spelled correctly (Helgenberger, Szmanda, Guilfoyle, even Jorja!).
- The character of Sara Sidle has existed for 12 years now. You’d think that would be enough time for the spelling of the character’s name to soak in, right (especially considering the fact that almost every episode, she can be seen wearing a vest with her surname stitched in white CAPITAL LETTERS)?
This isn’t the first time I’ve dinged CBS and its affiliates for poorly edited CSI materials. And, to be honest, this is nothing in comparison with that book and all its editorial SNAFUs. Still…
I know, I’m just being nitpicky because this happens to be my favorite character, but I’m also nitpicky because, dammit, take some pride in what you do, people! Especially when millions of people are going to be seeing it. My stuff is only seen by a fraction of the people who see stuff related to CSI and I’d be mortified if a mistake this glaring went out on something I’d done. Hell, I even go back and edit posts if I catch a mistake later on. Yes, it’s that bad, denizens. It’s that bad.
And yet another tip of the paw to Jorja Fox: Online for giving me something to howl about on a shiny, happy Monday morning.